In the Key of Inbound

Dentist Marketing with Google: Get More Patients Using Organic Search

[fa icon="calendar'] Mar 7, 2017 10:00:00 AM / by Matt Jacoby posted in SEO, Blogging, Keywords, Dentist Marketing

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Have you ever wondered why other dental practices in your area come up before you on the first page of Google? There are at least 200 (or more) possible ranking factors that Google looks at to help it prioritize the pool of results, but there's currently a few that stand out above the rest.

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8 Actionable Blogging Ideas from INBOUND16

[fa icon="calendar'] Nov 17, 2016 4:50:28 PM / by Matt Jacoby posted in Inbound Marketing, Blogging

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Octave Media was lucky enough to attend INBOUND16, an inspiring and educational inbound marketing conference held annually in Boston, MA. We learned a ton, and are committing to sharing the innovative lessons offered at this conference with you.

One topic that was examined at INBOUND16 was blogging. Frequently adding high quality content to your organization’s blog is an excellent way to see great results at a high rate of ROI, but many companies still struggle with getting an effective, measurable blogging program off the ground. To help anyone who is still struggling with getting started, here are eight actionable blogging ideas for new and existing bloggers from INBOUND16:

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10 Ways to Improve Your Nonprofit's Blogging Strategy

[fa icon="calendar'] Jul 14, 2015 10:00:00 AM / by Matt Jacoby posted in Nonprofit Marketing, Blogging

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As a nonprofit professional, one of your most important responsibilities is to tell the story of your organization to as many interested people as possible. And one of the best ways to reach those people with your story is a blog.

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